No other platform can match the quality of Instagram’s visual content. Instagram is a visual-based platform that offers splendid pictures. Instagram is a treasure trove of brilliant photos unparalleled by any. Instagram is one of the hot favorite social media platforms that focus on stunning visuals, both videos, and pictures. It is a wonderful platform for a marketer to effectively connect and communicate his brand message to a specific target audience with the help of high-quality and truly spectacular visuals.
Most businesses are on Instagram because it is a platform throbbing with life and vitality. We know that there are more than 25 million business profiles on Instagram and over 2 million monthly active advertisers, according to the statistics provided by wordstream. Moreover, statistics reveal that more than 80 percent of Instagram accounts are following a business. Instagram marketers are only interested in identifying the most effective ways of sending their brand messages to the target audience. In this context, it is quite clear that a business could succeed on Instagram if its focus is mainly on generating top quality and high-resolution pictures. In order to do so, you would be requiring some of the best design tools. Here are some of the most popular design tools that a social media marketer could use in case his campaigns are using Instagram as one of the delivery channels.
Photoshop could be regarded as an old school for today’s young Instagram marketers. However, we simply cannot undermine the importance of this professional software from Adobe when we are talking in terms of photo manipulation. Photoshop is still very much the undisputed no.1 in the industry. You would be requiring trained skills, expertise, and experience to master Photoshop on a pro level.
But it is not essential for you to master Photoshop for creating exceptional visuals with it. As several organizations are still subscribing to Adobe, it is a wise decision to know the way to handle Photoshop for catering to day-to-day requirements. You may use Photoshop to enhance your pictures before posting them on Instagram.
Are you already having some stunning pictures stored on your mobile phone? Do you wish to publish those gorgeous pictures on Instagram but are you looking for a good tool that could help you incorporate some text, a caption or a brand message along with all your stunning pictures? InstaQuote is supposed to be the most effective and efficient tool and also, the easiest ever to use. InstaQuote lets you generate quotes that could be shared with all your real Instagram followers in a matter of a few seconds. The only drawback or disappointing feature of this tool is that it can be accessed only via an iOS device and not accessible by Android.
Easel.ly is supposed to be an infographic that is supposed to be one of the most prominent inventions in the last ten years. It would be representing a wonderful way of transmitting a message visually, particularly when you wish to convey something more as compared to a simple quote or a simple call to action. Easel.ly is just the right tool for generating infographics. There is no need for any professional expertise or designing skills. Easel.ly is supposed to be a simple and effective infographic maker which allows you to visualize just about every kind of information.
Since the success rate of a marketing campaign depends primarily on the quality of your post and whether it is able to effectively engage with your target audience on Instagram, you must make it a point to sharpen and enhance your visual content with the help of already-discussed cutting-edge design tools easily available today.
Author Bio: Harris is a leading blog writer and content marketing professional with thousands of real Instagram followers for his postings.